Introduction

eCommerce businesses are continuously searching for new ways to improve their sales and marketing efforts. Two major players in the industry are BigCommerce, a popular eCommerce platform, and Pinterest, a social media platform that allows users to discover, save, and share ideas and products.

BigCommerce

BigCommerce is a powerful eCommerce platform that offers an all-in-one solution for online businesses. It provides various features and functionalities such as storefront design, inventory management, payment processing, and shipping options. Furthermore, it has a user-friendly interface that allows merchants to manage their online store efficiently.

Pinterest

Pinterest is a platform that has grown significantly over the years. It is a social media platform that allows users to discover and share ideas and products through images and videos. The platform is unique because it enables users to create boards where they can save their favorite ideas and products.

Integration of BigCommerce and Pinterest through API or SDK

BigCommerce and Pinterest integration provides an opportunity for online businesses to reach new audiences and increase their sales. The integration is made possible through API or SDK which allows businesses to connect their BigCommerce store to Pinterest. Merchants can create Product Pins directly from their BigCommerce store and add them to their Pinterest boards. Furthermore,s the integration enables customers to purchase directly from Pinterest, making it easier for them to buy products they discover on the platform.

Problems their integration solves

BigCommerce and Pinterest integration solve several problems for online businesses. Firstly, it increases visibility by allowing businesses to reach new audiences on Pinterest. Secondly, it provides a convenient shopping experience for customers who can purchase products directly from Pinterest without visiting the merchant's website. Lastly, it enables businesses to streamline their marketing efforts by connecting their eCommerce platform with their social media platform.

Conclusion

Overall, integrating BigCommerce with Pinterest through API or SDK provides an excellent opportunity for eCommerce merchants to improve their marketing and sales efforts. The integration allows businesses to reach new audiences and provide a seamless shopping experience for their customers. As such, it is a worthy investment for any online business looking to improve its eCommerce strategy.